I am the developer of iDiamonds. I would like to make a few things clear.

The reason there isn’t a “suggested discount” is because that it varies according to the category of the diamonds. The estimated prices is supposed to be the MAXIMUM you should pay for a TOP Quality diamond, ie no florescence, Excellent make, polish, symmetry, etc.

However, we understand that this might be very confusing for consumers.
Therefore, I am right now programming a feature that will tell the consumer what is the BEST and Average discount currently in the market for a diamond in the criteria. This data will come from a database of hundreds of thousands of diamonds posted on IDEX Onilne. Hopefully this will help clear all the confusion, and provide the consumers a more accurate picture of the actual price he or she should pay.

That being said, I must add that since this feature is taking time and a lot of efforts to download, I might need to increase the app price once I release the app.

I hope this helped. You can be informed when this website comes out through the App Store or through the iDiamonds Mobile website: http://www.idiamondsmobile.com

I hope this was helpful.

Roei